OfO and Mobike Announced The Merger
2017-04-02
You must have known, the money burning war of shared bicycle industrial had been formal termination.
After two 90 days, the time of the end of the shared bicycle war that Investor Zhu Xiaohu once prophesied is finally coming.
Mar. 31 night, OfO and Mobike that once the irreconcilable opposed to jointly announced:
After a long time of communication and investment and management after approved by, the sharing of bicycle industry two pioneer Mobike and OfO decided to merge. The original Mobike founder Hu Weiwei served as president of the combined company, responsible for the overall operation.
The official also announced a permanent free policy to serve the habit of free riding users and continue to attract new users to continue this great cause of public welfare. It also confirms the expression of the original Mobike founder Hu Weiwei in a speech earlier will "fail, as a public welfare."
Same as many of the implementation of the free policy of Internet companies, such as 360, Wi-Fi master key, the shared bicycle also found its share of profit - advertising.
App opening screen advertising comprehensive on-line, and every time in the car before the late first need to unlock, watch a ten second video ads, advertising will be adjusted according to the length of the profitability of the company.
OfO and Mobike also said, will be held "Beijing ring ring" cycling race at haze day in May, the top three will free lifetime use of two brands of bicycles.
The second tier company such as XiaoLan, KuQi and QiBei said, "do not follow this self destructive behavior", will continue to fight to the end.
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